The Frockery is a small, family-run online boutique and dress agency based in Angus, Scotland. We specialise in the sale and resale of pre-owned, vintage and retro clothing and accessories which don’t cost the earth.
If, like us, the sight of rail upon rail of soulless, mass produced ‘fast’ fashion does nothing to inspire you; if you want to find something a bit different to wear, but don’t have a lot of time (or money) to make it happen; if you want a hassle-free way of selling your new or nearly new items that are taking up valuable space in your wardrobe; or if you just want to dress for less, then The Frockery is the place for you! We source our stock from a myriad of outlets and private individuals and sell exclusively online to discerning dressers throughout the UK and overseas.
At The Frockery, we believe that style and sustainability are not mutually exclusive. Our business roots are distinctly green and we adhere to environmentally friendly business practices. Most of our stock is pre-owned and will be re-owned or recycled, our labels and stationery are made from sustainable materials, and we re-use or recycle packaging materials wherever possible.
We Frockery folk were all wearing recycled clothes long before it became socially acceptable to do so, never mind a style statement! And we have never been fans of ‘fast’ fashion - not only because it is all so uninspiring and tacky, but also for ethical and environmental reasons. Nor have we been gripped by the desire to own wardrobes full of designer labels, although we still appreciate good design and quality. Being fairly far off the Chanel and Gucci radar ourselves, we wanted The Frockery to cater more for people like us who have eclectic tastes, limited budgets and predominantly green leanings.
Globalisation may have resulted in a flood of cheap goods to the marketplace - and the fashion sector is particularly awash - but people are increasingly asking questions about the means of production and the shipping miles involved in delivering what often just amounts to more landfill fodder.
The Frockery is founded in the belief that fashion doesn’t, literally, have to cost the earth and we aim to appeal to a growing number of ethically aware consumers, who value sustainability as much as style and who understand the need to preserve the planet’s resources and tackle over-consumption if we are to avoid environmental meltdown.
Adopting a greener way of living, working and doing business does not mean having to abandon style - but it does mean making ethical choices about what you buy, where you buy it and who you buy it from.
Comment by bibomedia.com — March 6, 2008 @ 11:49 am